Cliff's Notes

The Business of Dentistry

Free Video for your Web Page at the NY Dental Show 2009

Cliff’s Notes NY Dental Show Up-Date

Cliff Marsh, Henry Schein ……Cell: 201-321-7494……Fax: 201-262-2210…..E-mail

Cambridge MedCom will shoot a free 30-Second Video for Dentists’ to use on their Websites.
The Greater NY Dental Meeting * Come to Health Compliance Team Booth # 826
If you can’t get to the NY Show, call cliff for more information.

New York, New York – Cambridge MedCom, the nation’s leading boutique internet, marketing, and public relations firm serving dentists, and the larger healthcare community, will be shooting free videos for dentists at the Greater NY Dental Meeting at Jacob Javitz from November 29, 2009 to December 2, 2009. “The internet represents a tremendous opportunity for dentists to expand their business and acquire new patients, but only if it’s done right,” said Abe Kasbo Chairman of Verasoni Worldwide, the parent company of Cambridge MedCom.

Cambridge MedCom will provide participating dentists with a complimentary 30-second “webisode” to use on their website, Youtube channel, facebook, Linkedin, twitter and blogs. The videos will be professionally taped, edited on the spot, uploaded to the dentist’s email account, and placed on Cambridge’s Branded Youtube Channel for additional exposure. “Having a website without an integrated marketing plan is akin to flying a plane without a pilot, so it’s critical that dentists implement a content distribution strategy to ensure their site stays ahead of the competition,” continued Mr. Kasbo. “Additionally, various active organic and non-organic strategies must be incorporated in order to effectively optimize a websites’ position, and that takes fresh thinking along with work.”

Dentists will be asked to dress for the on-camera interview. The interview will be brief, focused on one area of interest to each dentist, and specifically designed for online viewing. The video’s positioning on Youtube, which happens to be the second largest search engine in the world, ought to contribute positively to the participating dentist’s website search engine relevance.

How To Get Your Free Interview:
Interview spots are limited to 32 per day and, dentists must reserve their spot. This offer is on first-come, first-serve basis. Dentists will be able to reserve an interview spots by sending an email to and MUST include the following:
• Dentist full name
• Practice Name
• Practice address
• Practice phone number
• Practice fax number
• Practice email address
• Name of practice manager

Dentists must choose from the following time categories:
• Early
• Mid-morning
• Noon – early afternoon
• Late afternoon

Once the time category is chosen, Cambridge MedCom will provide an exact time based on the category chosen by the dentist. Dentists will forfeit their interview spot if unable to make the time reserved.

To learn more about Verasoni Worldwide and Cambridge MedCom, visit
Contact: Abe Kasbo
Phone: 973.582.2295

November 4, 2009 - Posted by | 1

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