Cliff's Notes

The Business of Dentistry

“What Does it Feel Like To Save A Person’s Life?” & “A Product Review of BruxZir for Zirconia”

Cliff’s Notes for May 27, 2012

Cliff Marsh, Henry Schein ……Cell: 201-321-7494……Fax: 201-262-2210…..E-mail:

The reason we do what we do, is so that we can to do what we want to do, when we want to do it!

It’s a tongue twister, but working as a team and making informed decisions, will get us there.



“Attitude is a little thing that makes a big difference.”

Winston Churchill



This Week’s Feature on the Cliff’s Notes Channel

“Watson! Healthcare’s Voice of the Future ”


Over 100 Dental Videos



In This Week’s Issue

  • Dentrix Office Manager Blog – Tackling Continuing Care!
  • Product Review – BruxZir™ Adjustment and Polishing Set for Zirconia
  • The Henry Schein Outlet Store – Special of the Week!
  • “The Root of It” Commentary – What Does it Feel Like to Save a Person’s Life?
  • Attachment – Sleep Medicine, It’s Time to Get on the Train!


Tackling The Continuing Care Problem……………………………………………………..

This Week’s Dentrix Office Manager’s Blog by Dayna Johnson

The Dentrix practice management software has the most powerful Continuing Care system, ensuring that your patients are not falling through those pesky cracks or getting lost in the abyss. Your hygiene department is the lifeblood of the practice; if you don’t have a reliable system for managing when your patients are due for their regular checkups, then your office could be spinning its wheels when it comes to working from accurate lists. I have seen some pretty creative Continuing Care systems out there (and I am not saying that they don’t work), but I always work under the KISS methodology – Keep It Simple, Stupid. My recommendation is to use the Dentrix Continuing Care system the way it is intended to work and it will reward you with accurate and workable lists from which to call.

To read the rest of this blog, log onto:



Product Review –BruxZir for Zirconia!…………………………………………………………………….

BruxZir™ Adjustment and Polishing Set #LS-7579


  BruxZir™ Adjustment and Polishing set developed by Dr. Michael DiTolla contains, (3) special Zir-Cut™ diamond shapes which help reduce the risk of chipping or creating micro fractures allowing you to smoothly adjust zirconia and (2) Zir-Cut Zirconia polishing cups to finish with a high polish shine.“The indications for monolithic, solid zirconia restorations like BruxZir continue to increase, and the Axis BruxZir Adjustment and Polishing Set make post-cementation adjustments quick and easy.”
Dr. Michael Ditolla
Director of Clinical Education
Glidewell laboratories 

BruxZir Set #LS-7579 – Order #228-1852 

The exclusive Z-Grit diamond and bonding technology prevents micro-fractures and helps the dentist and lab technician work efficiently with zirconia, ceramic, and all of today’s advanced materials. Its concentric design minimizes vibration for smooth cutting and finishing. Available in (9) friction grip and (5) handpiece shapes. Friction grip shapes are available in 5-packs; handpiece shapes are available individually.

For more information on Zir-Cut Technology, log onto:



The Henry Schein Outlet Store: Special of the Week!………………………………………………….

Outlet Store offers are limited in quantity and only available on a first come-first serve basis. The inventory is very fluid so it pays to check back frequently for new listings.

Log onto:


Condition: Demo – Part Number: 888-2813-D / Manufacturer Part Number: C7970100115
Catalog Price: $499.99 – Outlet Price: $299.00 (Warranty: 1-Year)

The Coltolux LED from Coltène Whaledent combines a slim curing probe with high output in a cordless lightweight pen-style design. Heat sink technology reduces heat emission and eliminates the need for a fan. The dome-shaped lens minimizes light diffusion, and the LED light output matches the absorption spectrum of camphor quinone photoinitiators. Features include an audible signal every 10 seconds and automatic power-saving sleep mode after 20 seconds.

Dental Handpieces Dental Small Equipment Dental Equipment
Dental Laboratory Equipment Dental Burs  Endodontic Files andReamers
Sterilizers Medical Equipment  

Product Categories

OVERSTOCKED: New Products that are in the manufacturer’s original sealed package
DEMO MODEL: Open-box products that have had no clinical use
RECONDITIONED: Products in excellent condition, restored to the manufacturer’s specification

All products include comprehensive warranties backed by Henry Schein



“The Root of It” Commentary for Sunday May 27, 2012………………………………….

What Does it Feel Like to Save a Person’s Life?

Look back on your practice and ask yourself how many patients have developed life threatening or life ending illnesses? What are the early signs of those illnesses; could it have been high blood pressure or persistent hoarseness or maybe excessive fatigue? Now ask yourself how often the average person visits their medical doctor to explore the cause of these minor everyday abnormalities.

I’ll say it again and keep saying it, DENTISTRY IS THE FOREFRONT OF PREVENTIVE MEDICINE! It’s the tip of the sword and if you want to be considered a modern progressive healthcare professional, you better jump on board the train before it leaves you behind.

I am getting so tired of docs complaining that business is down and people don’t want to come in and have work done. Now, I don’t disagree that money is tight; however, maybe it’s time to start adding procedures that extend beyond the dentist’s traditional role, think logically outside the box. William Arthur Ward once said “The Pessimist complains about the wind, the optimist expects it to change, the realist adjusts the sails”. Maybe it’s time to add some new value to your services. Maybe it’s time to start actively looking for the pre-cursers to cancer, diabetes and heart conditions.

Every day there are real people with husbands, wives, kids, houses and pets that sit in your chair. Their systemic health is your responsibility and their medical insurance is there to help you do it. Utilize the tools!

The following was published just this past week by the University of Wisconsin Madison. Sleep Apnea Associated with Higher Mortality from Cancer – This falls into your world. To read this article log onto: – your patients will!

For more information on incorporating Oral Systemic Health into your practice and increasing your value of services while raising your standard of care, please feel free to contact me at any time @ 201-321-7494 or

Also, open the attachment to this report and get on the train, because the office down the street is already is.

Today is Sunday, May 27, 2012. This weekend please don’t forget all the men and women that stand on the wall every night while we sleep making sure that no one will harm us. They protect our freedom and liberties while sacrificing so much. When you pass them on the streets, in the Malls and air ports remember to say thank you.

Enjoy your family and please be safe.

Cliff Marsh

Henry Schein Dental

P.O. Box 663 / 45 Rt. 46 East, Suite 605

Pine Brook, NJ 07058

Cell: 201-321-7494

Fax: 201-262-2210




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May 27, 2012 - Posted by | Uncategorized

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