Cliff's Notes

The Costs of Doing Business!

Cliff’s Notes for August 31, 2014

Cliff Marsh, Henry Schein ……Cell: 201-321-7494……Fax: 201-262-2210

E-mail: cliff.marsh@henryschein.com

http://www.cliffsnotesblog.me

http://www.youtube.com/cliffmarsh100

The reason we do what we do, is so that we can to do what we want to do, when we want to do it!

It’s a tongue twister, but working as a team and making informed decisions, will get us there.

 

 

“The problem is not the problem. The problem is your attitude about the problem.”

Capt. Jack Sparrow

 

 

This Week’s Feature on the Cliff’s Notes Channel

“Dental Office hiring Solutions”

+

Over 190 Dental Videos

http://www.youtube.com/cliffmarsh100

Click on Play List!

–

–

–

In This Week’s Issue

• The Root of It Commentary: The Costs of Doing Business!

• Product Review: SureStop Dental Dressing, Simply Amazing!

• The Dentrix Office Manager Blog: Top 5 products from the Business of Dentistry Conference!

• Metropolitan Association of Dental Office Managers: Fight the Summer Slump: 10 Tips to Boost Office Morale!

• Dentistry Beyond the Mouth: Oral Systemic Health and Dental EHRs:

• The Disney Magic of Management: Become a Dream Employer for the Next Generation with Storytelling!

• This Week in Dentistry: Comments sought on operative dentistry proposal!

• The Henry Schein Outlet Store: iDentifi by Star Dental

–

–

–

The Root of It Commentary…………………………………………………………………………………………………………………………………………………….

  The Costs of Doing Business!

I am a firm believer in the 80/20 rule. I believe that 80% of small business owners (and most dentists are small business owners) are the biggest liability in growing their organizations. As I grow older I can understand the mistakes I made, and what I learned from them. Think about my quote of the week “The problem is not the problem. The problem is your attitude about the problem.”

The one thing that all businesses have in common is that they ALL buy and sell goods and services. A dental office is being paid for providing goods & services. There for standard business principles and economics, with checks and balances, need to be implemented and maintained. You can’t reduce the cost of doing business and you can’t prevent it from rising, however, you can control it.

To start, you need to identify your costs (I like to think of costs as investments) and separate the revenue expended on each (use QuickBooks). Then you need to determine if those “investments” are fixed or variable. Fixed costs usually require the largest part of your out-bound cash flow, but unfortunately most owners tackle the variable side aggressively because it is easier to relate to, they’re in front of you everyday. You need to understand that the “variable” side will always remain in the same percentile as compared to your production while your fixed costs will rise regardless of production.

Case in point: If your production drops by 10%, your variable costs (i.e. clinical & office supplies, lab fees, etc.) drop by a similar amount. The percentile of variable costs vs gross production hasn’t changed in 50 years. However, your fixed costs (i.e. rent, salaries, insurance, annual contracts, etc.) will not change regardless of lost production.

All of these costs together define your business overhead and you CANNOT reduce overhead, you can only control it, but, by increasing your production you can reduce the footprint your overhead has on your in-bound revenue.

Controlling your variables costs will save you dimes, controlling your fixed cost will save you big dollars! However, increasing production will get you the Houses, Cars & Boats.

The problem is not the problem. Please feel free to contact me at any time with any questions or concerns.

–

–

–

Product Review……………………………………………………………………………………………………………………………………..

Sure Stop Dental Dressing!

Sure Stop

++++1/2 by The Dental Advisor

Consultants’ Comments

• Stops bleeding very effectively.
• Excellent product and a must have if you do extractions.
• Good adjunct to pediatric extractions since kids have a hard time maintaining pressure on gauze.

Details:

SureStop ® Dental is a sterile Soluble Hemostatic Dressing, made from oxidized regenerated cellulose derived from plants.

When the knit fabric comes into contact with blood or exudates, it quickly transforms into a viscous gel, which fills wound voids, seals capiliary ends, and activates the clotting system thereby helping to stop the bleeding.

SureStop ® Dental is able to be used in a wide variety of dental procedures, including, but not limited to, Extractions, Socket protection, Biopsies, Periodontal Surgery, Endodontic surgery. SureStop ® in most situations will quickly stop bleeding and promotes wound healing.

*In the EU, SureStop Hemostatic Gauze is a Class 11a and 11b, CE Mark Certified medical device, approved in Europe for use in internal surgical procedures.

In the USA SureStop Hemostatic Gauze is a Class 2, 510k cleared medical device, indicated for the management of topical wounds and to temporarily control external surface bleeding.

Additional Information

Dressing Size	1.9 x 1.9cm (0.7 x 0.7 in)
Carton Quantity	200 boxes
Box Quantity	20 units

http://www.gmscientific.com/surestop/

–                                                                      

–

–

Dentistry Beyond the Mouth…………………………………………………………………………………………………………………..

   Oral Systemic Health and Dental EHRs: Where we are & Where we’re going.

AAOSH president Dr. Lee Ostler was interviewed recently by Mike Uretz, the founder of DentalSoftwareAdvisor.com and Dental Software Editor for Dental Products. With Healthcare Reform and emerging oral-systemic science, medical and dental record-keeping finds itself evolving with more sophistication.

Dr. Lee Ostler, President, American Academy of Oral Systemic Health

Learn more about:

New opportunities to improve patient health through better use of the health history

Why and how dental providers embrace oral-systemic driven healthcare

How oral-systemic healthcare drives patient care in the new complete health model

Developing professional networks for improved co-management and referrals.

Listen to this recorded podcast about the evolution of oral-systemic health and how it is changing patient care.

–

–

–

The Office Manager Blog:………………………………………………………………………………………………………………………

  Top 5 products from the Business of Dentistry Conference!

Now that I am all caught up on my emails and voicemail messages after being in Las Vegas for the Dentrix Business of DentistryConference, I can fill you in on some of the new and exciting products I saw over the weekend. Since I was teaching six classes while I was there, launching my own awesome product (see below), and talking with the vendors, I had an opportunity to see and hear what dental offices are asking for. With that in mind, here are my top five new products I saw at the Business of DentistryConference and I want you to know about.

1. The PPO Analyzer for Dentrix – Not because it is my product, but it generates the most beneficial reports you can have if your office is using fee schedules in Dentrix … and it is such a great value, priced at only $300. If you are looking for statistics on your PPO patients to help you make better decisions on your PPO plans, then this is a must-have for your practice. For more information, CLICK HERE.
2. Practice Safeguard – Are you ready to see financial security as it should be?

To read the rest of Dayna’s Blog, log onto:

http://thedentrixofficemanager.blogspot.com/

–

–

–

Tips from MADOM…………………………………………………………………………………………………………………………….

  Metropolitan Association of Dental Office Managers!

Fight the Summer Slump: 10 Tips to Boost Office Morale

by Paul Edwards

It’s been summer for a WHILE now. Your practice might still be humming, but the plants in the window are looking wilted, and so is your team. One employee is thinking about her vacation plans more than the patients, and another is clocking out early to hit back-to-school sales. They all come in a little hot, a little bored, a little tired… including you and the doctor, come to think of it. It’s the summer slump! What can you do today, as a manager, to boost morale?

Plenty! For most of us, summer isn’t the right time of year for complex strategies or multi-step management plans… ask us in September. For now, there’s sunshine a-plenty outdoors, and we just need to bring more of it in. To make it all simple, here are our easy-breeziest tips for improving the mood of your team today – a surefire method for improving your mood tomorrow.

For 10 HR tips for un-slumping your summer, log onto:

https://americanassociationdentalofficemanagersnjassoc.wliinc19.com/wcnews/NewsArticleDisplay.aspx?articleid=257

AADOM Information: http://www.dentalmanagers.com/

–

–

–

The Magic of Management………………………………………………………………………………………………………………………

In-Sight from the Mouse! Become a Dream Employer for the Next Generation with Storytelling!

by Bruce Jones, Programming Director, Disney Institute

Recently, we have posted about the importance of developing the next generation of leaders and one of the most critical roles that all leaders play: to find and develop other leaders – in essence, to multiply yourself.

But, of course, if you want to develop your next generation of leaders, you must first attract them to your business. But, how? Lets start with an understanding of what the Millennial generation is looking for in today’s organizations using The Walt Disney Company as an illustration.

Recently, Forbes published a story citing The Walt Disney Company as the “#1 Dream Employer” for Liberal Arts Students. The story is based on research conducted by Universum, which surveyed more than 11,000 current undergrad students. They were asked to identify from a pool of 230 companies, the employer for which they most wanted to work.

The Universum survey cited that the “four most attractive characteristics” of a potential employer for these students was:

• Respect for employees
• Creative work environment
• Job security
• Ethical standards

To read more, log onto: http://disneyinstitute.com/blog/2014/08/become-a-dream-employer-for-the-next-generation-with-storytelling-/289

–

–

–

This Week Dentistry From the ADA: ………………………………………………………………………………………………………

  Comments sought on operative dentistry proposal!

The Council on Dental Education and Licensure is seeking comments, due Oct. 20, for a request by the Academy of Operative Dentistry to recognize operative dentistry as an interest area in general dentistry.

CDEL invites written comments from individuals and organizations on AOD’s application. Comments must relate directly to the Criteria for Recognition of Interest Areas in General Dentistry, which the ADA House of Delegates adopted in 2010. In addition to written comments, CDEL will conduct an open hearing at 11 a.m. Oct. 11 at ADA 2014 — America’s Dental Meeting in San Antonio.

CDEL will consider AOD’s application, the recommendation of the Recognition of Specialties and Interest Areas in General Dentistry Committee and all comments received at its April 30-May 1, 2015, meeting. The council will forward its recommendation to the 2015 ADA House of Delegates.

If approved, the Commission on Dental Accreditation is likely to consider a request from AOD to develop educational requirements and establish an accreditation program for advanced educational programs in operative dentistry.

Submit comments to CDEL Director Karen Hart via email at hartk@ada.org; via mail to the Council on Dental Education and Licensure, American Dental Association, 211 E. Chicago Ave., Chicago, IL 60611; or fax to 1-312-440-2915. All comments received will be posted on ADA.org.

To view the Criteria for Recognition of Interest Areas in General Dentistry document and AOD’s application, click here.

To read this article log onto: http://www.ada.org/en/publications/ada-news/2014-archive/august-2014/comments-sought-on-operative-dentistry-proposal

–

–

–

Henry Schein Outlet Center……………………………………………………………………………………………………………………

Overstock – Reconditioned – Demo

For the Special of the Week or More Outlet Store Offers, Call Cliff @ 201-321-7494

Star Dental IDENTAFI ORAL CANCER SCREENING SYSTEM Condition: MFR-Reconditioned Part Number: 8080282MR Manufacturer Part Number: RT3-00371 Catalog Price: $2,999.99 Outlet Price: $1,499.00

Warranty: 1-Year

The deep penetrating power of Identafi® multiple wavelengths is designed to enhance diagnostic efficacy as an adjunctive tool for early detection. The Identafi system uses the Identafi Multi-Spectral Fluorescence and Reflectance technology to enhance visualization of mucosal abnormalities such as oral cancer or premalignant dysplasia that may not be apparent to the naked eye. Unlike other fluorescence technologies and dye systems, the Identafi is Multi-Spectral with three distinct color wavelengths, making it easier to distinguish lesion morphology and vasculature.

Contains:

Identafi device

25 disposable mirrors

1 pair of filtered rose colored clinician optics

4 rechargeable batteries

1 battery charger

–

–

–

Cliff’s Tips for Today-Sunday August 31, 2014………………………………………………………………………………………….

Friday September 12, 2014

9:00 AM – 3:00 PM (4 Credits in Continuing Education)

Principles for a Productive DENTAL PRACTICE “DENTISTRY IN THE DIGITAL AGE”

With Dr. Mark Morin, One of the world’s leading dental clinicians comes to New Jersey!

Dr. Morin lectures globally on the subject of CAD/CAM and various aspects of practice management, productivity, and digital dentistry; teaching dentists how to utilize technology to differentiate and elevate their practices to the next level of success. Dr. Mark Morin maintains a private practice that remains in the top 1% of dental practices in the US.

Dr. Morin will be sharing:

• How to thrive in a challenging PPO environment
• Secrets to attracting new patients with convenient same-day dentistry
• Strategies to increase your practice productivity and staff development
• How new software is changing the way we use CAD/CAM
• New dental procedures you can do chairside
• How to use CAD/CAM software efficiently to accomplish a perfect result
• Ways to produce the best restoration for your patient in the most profitable way

Sheraton Lincoln Harbor Hotel, 500 Harbor Blvd., Weehawken, NJ 07086

Registration: 8-9am

Seminar: 9am-3pm

Lunch: Noon-1pm

$159 Dentist | $129 Staff Members – 20% Discount for Privileges Members (Enter Promo Code: PRIV)

Breakfast and lunch will be served along with an afternoon break.

REGISTER TODAY!

Online at www.hnrysc.hn/morin91214

For questions or to register by phone please contact:

Lizette Mendoza @ 973-227-3533 Ext 17 or

HSDMetroCenter@henryschein.com

“Bring your staff and learn the secrets to take your practice to the next level.

Let us share how to develop a practice that will meet the economic demands of the future.”

August 31, 2014 - Posted by Cliff's Notes Blog | Uncategorized