Cliff's Notes

The Business of Dentistry

“Remember, It All Started with a Mouse”

Cliff’s Notes for August 2, 2015

Cliff Marsh, Henry Schein ……Cell: 201-321-7494……Fax: 201-262-2210



“You can design and create, and build the most wonderful place in the world.
But it takes people to make the dream a reality.”
Walt Disney


As most of my clients know, I have been a big fan of the Disney Institute ever since I took their program on Leadership. The reason their program stands out over anything I have attended over the years is because Disney doesn’t tell you how to do it, they tell you how they do it and why. You don’t need to re-invent the wheel.

Walt Disney was a dreamer. His dream turned into a vision and that vision landed in a swamp in central Florida. When Walt introduced the idea of a giant theme park near the small town of Orlando, his management team told him he was crazy it was nothing but swamp, bugs and alligators. His only reply was “remember, it all started with a mouse, together we’ll get this done”.

You need to turn your dream into a vision that you can project to your team. You need to create a vision for them. You need to lead! On December 15, 1966, Walt Disney died of complications relating to lung cancer, and Roy Disney took over as chairman, CEO, and president of the company, the new leader. After a long and successful tenure, Roy decided it was time to retire. The Disney board of directors enlisted a consultant group to search the world for the next CEO of the Disney Company.

After a year of research the consultants came up with 6 candidates. Over the following year, each candidate spent 2 weeks in both California and Florida. Then the day came when the consulting group made their recommendation. After reviewing the candidates they presented their choice. Roy Disney said no, I want Eisner! The consultant group was floored, Michael Eisner was their last choice. When asked why, their reply was that he was to immature and child like, Roy Disney replied “that’s who I want running Disney”. The leadership, vision and imagination needed to continue.

Henry Schein’s approach to our provider partners is very much the same. Henry Schein is a very successful company. We enjoy sharing the methods of our success. And showing you how to adapt them to your individual situations. When I speak with clients and we discuss success stories, the focus is not on how to do it, but why it works.

Every one of my clients has the capability of growth and success, the problem is that they try to emulate the success of their peers. However, what works for them may not work for you, I have seen it over and over again. Every dental practice (business) has its own personality. The team members have different expertise and the patient demographics may be very different. That is why you should do your due diligence and consult with an experienced advisor before implementing any changes. A good consultant will see things that you don’t. They will look at your organization with no emotion and be brutally honest. Now you can make an informed decision on change and implementation. Every action has an opposite or equal reaction. Anticipate the reaction and plan for it and your on your way to becoming the mouse that roared!

The solutions are all there in front of you, all you need to do is to ask. Remember, it all started with a mouse!

Please feel free to contact me at any time with any questions or concerns.

Total Health



August 2, 2015 - Posted by | Uncategorized

No comments yet.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: